During the event, you and your food are at the mercy of the venue space, their amenities, the weather, and staff you may not work with often.
It’s also important to consider what type of catering business you’re interested in pursuing: Once you've determined that a catering company is right for you, use the following steps to get your business off to a successful start.
While researching what you’ll need and how to operate is helpful, it won’t compare to the hands-on experience and guidance gained through a working professional.
If working for a catering company isn’t doable, volunteer to plan small-scale events for people you may know.
Creating a solid concept or theme can enhance the marketability of your catering business.
Try to focus your concept on something you’re interested in or, better yet, passionate about.Instead, most caterers start by renting out kitchen space or finding a building to make their own.If you’re just starting out or operate at a low volume, your most economical option would be to rent a commercial kitchen space.If you’ve always loved preparing a big breakfast on the weekends, turn that into a breakfast-themed concept you can offer any time of day.Other concepts could include brunch foods, casual sandwiches, desserts, finger foods, comfort food, or any idea that gives your business direction.Figuring out what types of food you’ll be cooking means you can decide what equipment, appliances, and space you’ll need to successfully prepare your offerings.While it’s important to stay true to your theme and concept, you need to offer a menu with versatility to accompany a wide range of tastes, preferences, and dietary restrictions.Host a holiday party for friends and family or prepare a church luncheon for a small crowd.Operating on a smaller scale first allows you to find and fix potential problems and gain honest feedback from a forgiving crowd.Many caterers can easily rent a space or equipment, forego staffing if your operation is on the small side, and reduce food waste by cooking for an already known head count.Alternatively, catering an event often puts you and your food in a less controlled environment than a restaurant.